Mahnke et al. (2008)[1]
explain the value of intermediation in outsourcing and offshoring and provide
an overview of services that OLPI offer to lawyers and providers. More specifically:
1. The mitigation of
cultural disparities has been identified as the first major function for the
OLPI. Cross-cultural tensions (i.e. differences in language, organizational
practices, and so forth) cause much turbulence in offshoring ventures. If an
outsourcing firm does not understand and manage cross-cultural differences and
the tensions that arise because of them, substantial conflicts are likely to
emerge and reduce the benefits of the venture. Along these lines, an OLPI with
experienced staff and managers who are aware of the cultural specifics of both
regions can more easily foresee and manage the tensions that arise as a result
of different communication styles.
2. The mitigation of
cognitive distance has been identified as the second function of the OLPI.
Cognitive distance can result from different mindsets, different ways of
thinking, processing information, and communicating. More often, in the
offshoring context, cognitive distance arises when relatively lesser-skilled lawyers
attempt to exploit the high technological expertise of an offshore provider at
a relatively lower cost. This is a major area where an OLPI can add value. In
particular, the OLPI may offer services such as specialized translations
between perceived lawyer needs and provider requirements, and codified
interfaces so that systems can be connected and contracts can be designed and
managed. Furthermore, OLPI can contribute to the creation of sufficient common
ground to facilitate mutual understanding and avoid conflict.
3. A comprehensive
preparation of the lawyer for an offshoring venture is the third major function
of the OLPI. A number of offshoring ventures have generated disastrous results
because the lawyer lacked knowledge, experience, and maturity in offshore provider
selection and negotiations. The OLPI can help a lawyer to be prepared for
offshoring ventures in a number of ways, including creating awareness of
offshoring objectives, establishing common expectations with the provider, as
well as contributing to contract formulation and negotiation.
[1] Mahnke,
V., Wareham, J., and Bjorn-Andersen, N. (2008), “Offshore middlemen: Offshore
intermediation in technology sourcing,” Journal of Information Technology,
23(1): 18–30.
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